![]() The role of data + media in journalismĭata + media helps us to understand the world around us, and to make informed decisions. This ensures that the news we publish reflects the issues that matter most to us, and the way in which we choose to inform our audience. In order to make sure that our newsroom reflects the views of our community and the wider world, we must use data + media in our reporting. For example, in the current financial crisis, the media is using data and media to explain why consumers are finding it difficult to borrow money, and why businesses are struggling to invest. We can use these resources to explain, analyse and persuade. ![]() The data and media that we use to communicate news are used to tell the story of an event, or an issue. It includes audio and visual news reports, print and online articles, video clips and webpages, photos and graphics, infographics and social media. Media is simply the information we use to communicate the news. We can use data to answer questions such as how does air pollution affect life expectancy? How many people are affected by food price rises? What is the impact of climate change on the environment? We use data to tell stories and to highlight key issues. It may be from the government, police, industry, the media or other sources. It tells us what has happened or what is happening, and how much of it has actually occurred. What do I mean by “data”? Data is the information that we use to report the news. ![]() This type of information is needed to provide us with a more balanced view on important news issues, and allows us to deliver a service that our readers and viewers expect. To ensure this, we must combine data with information from experts in their field. In our fast paced world of news, media, and digital data, we need to make sure that our newsrooms are looking at all sides of an issue. How Data can be used to analyzed Social Media platformsĭata + Media means a more balanced perspective.How does data + media make things different?.How we use data + media in the newsroom. ![]()
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